I was bitten hard by the research bug when I hopped online to find some trivia and stats for a recent post (A Question for My Readers), and my inner geek just had to dig up some more. Having developed acute and full-blown Blog Addiction Syndrome (I made that up, or at least, I didn’t actually find data on such an affliction), I rounded up some more useless but possibly amusing facts:
- 9% of Internet users now say they have created blogs (source: Pew Internet & American Life Project).
- 25% of internet users say they read blogs. (source: PI&ALP)
- More than one-in-ten Internet users (12%) say they have posted material or comments on others’ blogs. That represents more than 14 million people and a threefold increase from April 2003.
- Still, only 38% of all Internet users know what a blog is; the rest are not sure what the term “blog” means. (source: The State of Blogging: Pew Report)
- The blog-reading audience is about 20% of the size of the newspaper-reading population (source: PI&ALF)
- Most blogs are abandoned soon after creation (with 60% to 80% abandoned within one month) and few are regularly updated (source: Caslon Analytics).
- Those who abandoned blogs tended to write posts that were only 58% as long as those bloggers who continued to publish, indicating that those who enjoy writing stick with blogs longer (seems a bit “duh”…). Source: Caslon Analytics
- Blog creators are more likely to be:
• Men: 57% are male
• Young: 48% are under age 30
• Broadband users: 70% have broadband at home
• Internet veterans: 82% have been online for six years or more
• Relatively well off financially: 42% live in households earning over $50,000
• Well educated: 39% have college or graduate degrees (source: Pew Report)
Yet again confirming that we bloggers are intelligent, technologically savvy, albeit a bit commitment-shy…60-80% of blogs are abandoned? That surprised me, even though I’ve stumbled across a LOT of blogs that haven’t been updated in months, and I wish they would self-destruct.
Did any of it surprise you?
Of course every new trend or technology leads to a new way to harass, annoy, steal from, and otherwise aggravate fellow human beings, so I followed the trail of bread crumbs and also picked up some facts and statistics about cyberstalking, something I know is a personal issue for not only me but also a few readers here. I’ll sweep all of that information up and post it here next!